Competitor Intelligence

See who's winning AI search — and the exact reason why

When AI names a competitor instead of you, it's not random. Brand Climb shows you the prompts they own, the sources that cite them, and the story AI tells about them — so you know precisely what to beat.

The product

The evidence, as the product shows it

Find anything…⌘K Run analysis Export

northstarbikes.comHigh intent All models Lost only Last 30 days

Competitors

Northstar loses 31 high-intent prompts to Trailforge.

Demo Data

Why Trailforge wins

Trailforge is cited by more authoritative comparison pages, covers more of the product category and leaves clearer evidence for an AI system to verify.

Citation gap

17 authoritative sources cite Trailforge but not Northstar.

Content gap

Northstar has no dedicated page for 12 high-intent comparison topics.

Authority gap

Competitors carry 2.4× more relevant third-party mentions.

Entity gap

Engines disagree about Northstar's pricing, warranty and availability.

Prompts you lose

Select one for the answer, the sources and what was missing

Prompt	Status	Winner
	Not mentioned	Trailforge
	Mentioned	Trailforge
	Mentioned	Trailforge
	Not mentioned	Summit Cycles
	Not mentioned	Trailforge
	Mentioned	VeloPeak

What explains a lost answer

Citation gap

Content gap

Authority gap

Entity gap

Sample data — Northstar Bikes is a fictional brand

Sample data. Each row opens the answer an engine gave and the evidence behind it.

Every reason a competitor gets picked first

AI Share of Voice

The slice of the conversation each brand owns, yours included.

Prompt-Level Comparison

Every tracked question, and exactly where you go missing.

Citation Gap Analysis

The sources vouching for competitors that never mention you.

Narrative Comparison

The strengths and knocks AI attaches to each brand, in its words.

Platform Differences

The engine where a rival wins while you're not looking.

Emerging Competitors

Brands gaining AI ground before they hit your radar the old way.

Where to go next

Run a free audit

Ten real buying questions, put to three engines against your domain. No account, no card.

Worked examples

How a team moves from a missing mention to published evidence, step by step.

How we compare

Where Brand Climb sits against Profound, Peec, Scrunch, Semrush and Ahrefs.

Your competitors are earning AI visibility right now