Brand Climb
NewState of AI Search report

AI visibility intelligence

Find out why AI recommends your competitors.

See where ChatGPT, Gemini, Claude, and Perplexity leave your brand out—then get the ranked moves that can put you back in the answer.

One URL. First signals in minutes. No credit card.

Monitor the answers buyers trust
  • ChatGPT
  • Perplexity
  • Gemini
  • Claude
  • Google AI
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1 / 4
northstarbikes.comUnbranded All models All topics United States Desktop Last 30 days

AI Visibility

How often the brand appears when a buyer asks an engine for a recommendation.

Demo Data

By AI platform

Four engines on every plan. Pro reads a fifth.

ChatGPT
38.2
Gemini
33.6
Claude
41
Perplexity
29.4
DeepSeekbeyond this plan’s engine cap
0
Grokbeyond this plan’s engine cap
0
Google AI Overviewsbeyond this plan’s engine cap
0
Google AI Modebeyond this plan’s engine cap
0

Sentiment

Tone of the answers that name you

61%Positive

Who the engines recommend

Share of tracked answers, this period

BrandVisibilityShare of voiceSentimentAvg. positionChange
1Trailforge42.4%34.1%Positive#1.9+2.1
2Northstar BikesYou35.1%28.5%Positive#2.8+11.9
3VeloPeak27.8%21%Neutral#3.4-1.3
4Summit Cycles19.6%11.2%Neutral#4.1+0.4
5RideCore14.2%5.2%Mixed#5.0-2.6

Sample data — Northstar Bikes is a fictional brand

Find out where AI sends your customers instead.

Run a free diagnostic and see which competitors the engines recommend, why they win, and what Brand Climb can do about it.

No credit card · Four engines on every plan, five on Pro

From AI signal to the next growth move

  • AI visibility tracking
  • Citation intelligence
  • Competitive share of voice
  • Prompt monitoring
  • Technical AEO audits
  • Narrative monitoring
  • Opportunity scoring
  • Evidence-led action plans

What changed

The shortlist is now written before your buyer sees it.

Search handed over ten options. An assistant hands over one answer with three names in it.

Then

Ten links. The buyer decides.

…and five more results below the fold.

Now

One answer. It already decided.

Asked: “What are the best performance bikes under $3,000?

For performance under $3,000 most riders shortlist the Trailforge Apex and the VeloPeak R2. Both publish full geometry tables and independent weight tests, which makes them easy to compare directly.

  • Trailforge Apex
  • VeloPeak R2
  • Summit Cycles Ridge

Northstar Bikes: not present in the answer

Demo Data

Not in the answer, not in the running — and no analytics reports the loss, because there was never a click to miss.

The loop

Not a dashboard. A cycle that closes.

Monitoring gives you the score. This gives you the reason, the work, and the proof it moved.

01 · Detect

AI Visibility

Ask your buyers' questions on every engine you pay for.

The prompts you are absent from

02 · Diagnose

Why you're losing

Read the winning answers and weigh what earned them.

The reason, not just the score

03 · Act

Approved actions

Turn each cause into a ranked, owned piece of work.

A plan someone can start today

04 · Measure

Prove the impact

Re-ask the same prompts and compare the answers.

Proof the work moved the answer

Measure feeds the next Detect. That is the whole product.

How AI picks

An answer is assembled from evidence. So is the fix.

Engines compose an answer out of what they can find and trust. These are the inputs we can observe.

  • Who cites whomSources an engine trusts, and which brand they name.38%
  • What your own pages answerComparison, pricing and specification content on your domain.27%
  • Third-party mentionsIndependent reviews and coverage that back the claim up.21%
  • Whether your facts agreePrice, warranty and availability, stated the same everywhere.14%
  • What people say in publicReddit, forums and reviews — read through the sources above.reaches the answer indirectly

The answer your buyer reads

ChatGPTGeminiClaudePerplexity

Trailforge Apex and VeloPeak R2 — both publish full comparison data.”

Northstar Bikes not namedDemo Data

One diagnosis on one brand, not a law of AI search. Yours will differ — which is the point of measuring.

Built around the work

One intelligence layer. Six ways to grow.

Give every team the same evidence, translated into the decision they need to make next.

Where you appear, and where you don’t

Know exactly where AI includes your brand — and where it does not.

Ask the questions your buyers ask, on repeat, across every engine — then see which name you, which name a rival, and which name nobody at all.

  • Prompt-level visibility across leading engines
  • Citation and source gaps
  • Competitor wins with evidence
  • Priorities ranked by business impact
Dailyevery tracked prompt, asked again
Explore this workflow
Find anything…⌘K Export
northstarbikes.comUnbranded All models All topics United States Last 30 days

AI Visibility

How often the brand appears when a buyer asks an engine for a recommendation.

Demo Data

By AI platform

Four engines on every plan. Pro reads a fifth.

ChatGPT
38.2
Gemini
33.6
Claude
41
Perplexity
29.4
DeepSeekbeyond this plan’s engine cap
0
Grokbeyond this plan’s engine cap
0
Google AI Overviewsbeyond this plan’s engine cap
0
Google AI Modebeyond this plan’s engine cap
0

Sentiment

Tone of the answers that name you

61%Positive

Who the engines recommend

Share of tracked answers, this period

BrandVisibilityShare of voiceSentimentAvg. positionChange
1Trailforge42.4%34.1%Positive#1.9+2.1
2Northstar BikesYou35.1%28.5%Positive#2.8+11.9
3VeloPeak27.8%21%Neutral#3.4-1.3
4Summit Cycles19.6%11.2%Neutral#4.1+0.4
5RideCore14.2%5.2%Mixed#5.0-2.6

Sample data — Northstar Bikes is a fictional brand

AI search intelligence

Control how AI search perceives your brand.

Four engines run on every plan and Pro reads a fifth. The rest are built and waiting for a plan to spend a slot on them — except Copilot, which returns its answers through nothing anyone can query honestly.

  • ChatGPTon every plan
  • Claudeon every plan
  • Geminion every plan
  • Perplexityon every plan
  • DeepSeekon Pro
  • Grokbuilt, not yet on a plan
  • Google AIbuilt, not yet on a plan
  • AI Modebuilt, not yet on a plan
  • Copilotno API returns its answers
8 answer engines / one source of truth

Brand Climb

84AI visibility score

The hidden consideration channel

AI is already deciding who makes the shortlist.

Brand Climb reveals the buying questions where you disappear, the competitors taking your place, and the evidence behind every recommendation.

Visibility signalNorthstar Bikes / Weekly scan
Demo Data
AI visibility
35/100
35
Highest-impact gap38% of losses

What are the best performance bikes under $3,000?

17 authoritative sources cite Trailforge but not Northstar.
Recommended next movePublish “Northstar vs Trailforge: performance, price and warranty”

A clear view of movement

Transparent demonstration data—not customer claims.

45 → 72AI visibility scoreIllustrative sample improvement
+18 ptsShare of voiceIllustrative sample change
31%Citation rateIllustrative sample value

Citation intelligence

Pinpoint the sources AI trusts.

See which domains shape the answer, where competitors earn authority, and which citation gaps are worth closing first.

Explore citation intelligence
Citation source map
Content accuracy review

Content and accuracy

Find the missing proof. Fix the wrong story.

Surface unsupported claims, content gaps, and hallucinations before they become the version of your brand that buyers trust. Then turn every finding into a ranked action.

See the action plan

The operating system

From market signal to measurable action.

Demo Data

Five connected capabilities replace disconnected dashboards with one disciplined cycle: observe the answer, diagnose the gap, act, and measure the result.

01 / Monitor

See every answer that shapes the shortlist.

Track mentions, recommendation position, citations, and sentiment across the AI engines your buyers use.

ChatGPT
38.2
Gemini
33.6
Claude
41
Perplexity
29.4
02 / Diagnose

Know why another brand appears first.

Trace each visibility gap to the prompts, sources, pages, and technical signals behind it.

Citation gapHigh
Content gapMedium
Authority gapMedium
03 / Plan

Turn the gap into a ranked move.

Prioritize the work by estimated impact, evidence strength, and effort—not the loudest opinion in the room.

Priority queueA01

Publish “Northstar vs Trailforge: performance, price and warranty”

High impact2 hours
04 / Execute

Move from finding to shipped work.

Give content, SEO, and PR one operating view of what to create, fix, and earn next.

Content agent Schema agent Metadata agent
05 / Measure

Prove what changed the answer.

Connect completed work to movement in visibility, citations, share of voice, and narrative accuracy.

Visibility+11.9 pts

Proof, not vibes

The same question, asked again after the work.

One prompt, one cause, one action, one re-measurement. That is what closes the loop.

Before Not named

What are the best performance bikes under $3,000?

For performance under $3,000 most riders shortlist the Trailforge Apex and the VeloPeak R2. Both publish full geometry tables and independent weight tests, which makes them easy to compare directly.

The intervention

Cause found

Northstar has no page that states price, weight and warranty together.

Action taken

Northstar vs Trailforge comparison page

Re-measured on 9 prompts across ChatGPT, Gemini, Claude and Perplexity.

After Recommended

the same prompt, re-asked

Riders comparing performance bikes under $3,000 usually shortlist the Trailforge Apex and Northstar Bikes, which publishes geometry, weight and warranty in one table.

  • AI Visibility35.1%+11.9 pts
  • Share of Voice28.5%+8.7 pts
  • Average AI Position#2.81.8 better
  • High-intent prompts won29+17
Demo Data

Illustrative example on our demo brand, not a customer result — we have none to publish yet and will not invent any. The mechanism is real: the same prompts, re-asked, on the same engines. How the measurement works.

Built as an operating system

Insight is only valuable when the team can act on it.

Brand Climb keeps diagnosis, priorities, execution, and measurement connected—so every recommendation has context and every completed move can be evaluated.

See the action plan
Growth operating cycle
  1. 01
    Signal

    What AI says today

  2. 02
    Decision

    What deserves action next

  3. 03
    Work

    What the team ships

  4. 04
    Evidence

    What changed the answer

Where the logo wall usually goes

We are new, and we would rather you checked than took our word.

Brand Climb is early. We have no customer logos to show you and we are not going to borrow any. Here is what you can verify yourself instead, before you pay anything.

  • Run it on your own domain, free.Ten real questions put to ChatGPT, Gemini and Claude. You see the answers they actually gave.
  • Every demo number is labelled Demo.Nothing on this site is a customer result dressed up as a benchmark. Where a figure is illustrative, it says so on the figure.
  • Fourteen days to change your mind.Cancel inside the product; ask for a full refund within two weeks without giving a reason.
  • We set the first month up with you.While we are this small, the people who build it do the onboarding. Write to us and you get us.

Plans built around the work

Start with the visibility gap. Scale when the program proves itself.

No opaque enterprise gate for the core signal. Choose the number of projects and prompts your team actually needs.

Solo

For founders and solo marketers taking AI visibility seriously for the first time.

$33/mo

$399.99 billed yearly — saves $80

Start with Solo
  • 25 tracked prompts
  • ChatGPT, Gemini & Claude
  • Perplexity for verified sources
  • 3 competitors
  • Prioritized action plan

Pro

For teams running AEO, content, PR, and competitive programs at once.

$167/mo

$1999.99 billed yearly — saves $388

Start with Pro
  • Everything in Growth, plus:
  • 200 tracked prompts
  • 25 competitors
  • Shared team access
  • Shareable report links

Cancel any time from inside the product. Ask for a full refund within 14 days and you do not have to explain why — how refunds work.

Side by side

What each Brand Climb plan includes
IncludedSoloGrowthPro
Tracked prompts25100200
Competitors compared31025
AI engines answeredThe same engines on every plan. Perplexity is read for verified sources on all three.ChatGPT, Gemini, ClaudeChatGPT, Gemini, ClaudeChatGPT, Gemini, Claude
Prioritized action planIncludedIncludedIncluded
Competitor & source intelligenceNot includedIncludedIncluded
FactCheck accuracy trackingNot includedIncludedIncluded
AI StrategistNot includedIncludedIncluded
CSV & PDF exportNot includedIncludedIncluded
Shared team accessNot includedNot includedIncluded
Shareable report linksNot includedNot includedIncluded

Questions, answered

What teams ask before they measure AI visibility.

Still evaluating fit? Talk through your use case.

Brand Climb currently monitors ChatGPT, Gemini, Claude, and Perplexity. Each result is stored with its engine and collection time so the team can compare like with like.

One URL. A real answer.

See where AI recommends competitors instead of you.

Ten questions from your own site, put to ChatGPT, Gemini and Claude while you watch.

No card, no sales call. Or see how the measurement works first.